West Alameda Business Association
1509 1/2 Webster Street, Suite B, Alameda, CA 94501, California 94501

(510) 523-5955

Grand Opening Of Curry Up Now’s New Alameda Location

Ribbon Cutting & Free Food For The First 100 In Line At The Popular Bay Area Indian Street Food Restaurant’s Grand Opening Celebration On June 23  

 

Curry Up Now, the popular Bay Area family of restaurants, food trucks and Mortar & Pestle Bar, which recently acquired Tava Kitchen, will be opening their sixth brick-and-mortar location in Alameda (2640 5th St Alameda, CA 94501) on Friday, June 23.  The fast-casual Indian street food concept will be celebrating the grand opening of their newest location with a ribbon cutting ceremony before opening their doors to the public.  The first 100 guests in line at 11:30 a.m. will enjoy their choice of a free burrito or free bowl.  

 

“We have worked tirelessly to breathe new life into the Alameda location, formerly occupied by Tava Kitchen,” explained CEO of Curry Up Now, Akash Kapoor.  “We are looking forward to becoming a part of the Alameda community and continuing to grow the brand in the Bay area and beyond.”  

 

The new 1800 square foot Alameda location, which features patio dining, will showcase Curry Up Now's signature industrial Bollywood pop chic interior design with a giant mural; upcycled furniture and lighting fixtures; and for the first time, a completely open food kitchen where guests can see the food being made live in front of them as they order.  In addition to serving guests, Curry Up Now will be using the Alameda location as its innovation lab to test and launch new items as well as a national training restaurant.  

Curry Up Now takes traditional Indian flavors and presents them in a friendly, recognizable format, like, their fan-favorites, which include Tikka Masala Burrito, Deconstructed Samosa, Sexy Fries and Naughty Naan, along with traditional Indian Street Foods like Pani Puri, Marwari Kachori Chaat, Papdi Chaat and the founder's favorite, Pav Bhaji & Vada Pav.  Not only does the menu feature innovative dishes, but they pride themselves on offering all natural, never frozen, gluten-free curries, chutneys and sauces; cage-free eggs; local and organic produce and dairy products; and protein options that are Halal, naturally raised, antibiotic and hormone-free. Curry Up Now limits their disposal waste by using real plates and silverware versus plastic that ends up in landfills.

 

ABOUT CURRY UP NOW: Established in 2009, Curry Up Now was conceived by Akash Kapoor and his wife Rana and ably supported by co-founder, Amir Hosseini.  There are currently Curry Up Now locations in Palo Alto, San Mateo, San Francisco, Oakland, San Jose, and four food trucks rolling under the same name.  In addition, attached to the San Jose and San Mateo locations is Mortar & Pestle, a craft cocktail bar featuring an eclectic menu of signature, Indian-inspired cocktails.

 

The concept has been named as one of Zagat’s ‘5 Hottest Fast-Casual Chains,’ ‘SF’s Best Indian Restaurants’ by EATER SF,  and ‘100 Things To Eat Before You Die’ by 7x7.

 

Curry Up Now in Alameda is located at 2640 5th St Alameda, CA 94501. The restaurant will be open 11:30 a.m. - 9 p.m. Sunday - Thursday and 11:30 a.m. - 10 p.m. Friday and Saturday. Additional information and menu details are available at curryupnow.com or for more updates follow Curry Up Now and Mortar & Pestle on Instagram.

Accepting Consignments for new store coming to Webster Street
J Couture is coming to 1513 Webster Street with Fashion, Accessories & Consignment items this Fall. Beginning today, J Couture will start to accept consignments. Please send information to consignments@jcouturealameda.com.
Interested in the Façade Grant?
SpeedPro East Bay wants our fellow Alameda Businesses to know that we support the Façade Grant Program awardees! As you may know, the Facade Grant program helps businesses in the area of Webster Street Business District, Downtown Alameda Business District, and Historic Stations, improve their signage.  You could be eligible for 50/50 matching grants and when you're ready, we can help you spruce up your storefront. Whether it's raised lettering, lit signs, blade signs, window graphics, or printed exterior wall murals, we are your local small business sign shop! Give us a call for a quote at (510) 246-8643 and ask for Ed or Nicole. About the Yoga & Martial Arts photo: SpeedPro East Bay worked with this Facade Grant awardee to provide their raised lettering and back lit sign.  We also assisted with their front window graphics. City of Alameda's Façade Grant Program Re-opened for Local Businesses To be eligible for a façade grant, the commercial property must be located in one of the following areas: Webster Street Business District Downtown Alameda Business District Historic Stations (Grand, Mastick, Bay, South High St., Chestnut, Morton, Versailles, Willow, Fifth Street, Caroline, High Street North or Stanton) Retail buildings near gateways into Alameda For more information, please visit http://alamedaca.gov/business/facade-grant-program or contact Amanda Gehrke, Management Analyst, at (510) 747-6896.
Façade Grant Program Re-opened for Local Businesses
The City of Alameda has re-opened a popular economic development program to help local business and property owners spruce up their storefronts and improve the appearance of the City’s retail districts. Under the Façade Grant Program, business and property owners may be eligible for 50/50 matching grants for exterior painting, new awnings and signs, and other façade improvements. Past grantees include Phnom Penh House, Neptune’s, China House, and the historic Alameda Theatre, among others. Changes to this year’s program include: Increased grant amounts: up to $5,000 for signs and awnings; up to $10,000 for paint or historic and marquee signs; up to $15,000 for architectural improvements Quarterly application deadlines, to provide clarity and set expectations for the approval process A new signage promotion: starting in January, all signs will be eligible for 80/20 reimbursement (instead of 50/50) To be eligible for a façade grant, the commercial property must be located in one of the following areas: Webster Street Business District Downtown Alameda Business District Historic Stations (Grand, Mastick, Bay, South High St., Chestnut, Morton, Versailles, Willow, Fifth Street, Caroline, High Street North or Stanton) Retail buildings near gateways into Alameda For more information, please visit http://alamedaca.gov/business/facade-grant-program or contact Amanda Gehrke, Management Analyst, at (510) 747-6896.
Webster and Posey Tubes Closed for Life and Fire Safety Inspections
The California Department of Transportation (Caltrans) announced that it will close the Posey and Webster Tubes for life and fire safety inspections as follows: The Posey Tube, exiting Alameda, will be closed as follows: Saturday, August 12, from 10:00 p.m. to 5:00 a.m. the following morning. Sunday, August 13, from 10:00 p.m. to 5:00 a.m. the following morning. The Webster Tube, entering Alameda, will be closed as follows: Saturday, August 19, from 10:00 p.m. to 5:00 a.m. the following morning. Sunday, August 20, from 10:00 p.m. to 5:00 a.m. the following morning. Questions or information about the Tube closures should be directed to Eroluis Oseguera, Caltrans, Tunnels & Tubes, at (510) 286-3947.
Hot August Nights mixer at Alameda Landing
Free to all! Food, drinks and music by the TearJerkers for WABA's August mixer. Come join us! At the Courtyard next to SPIN! Neapolitan Pizza and the same street as Famous Dave's - Alameda, CA, Firehouse Subs Alameda Landing, See map here: http://shopalamedalanding.com/map Ages 21+ Co-sponsored by Vestar Property Management, we will be outdoors again at Alameda Landing for Hot August Nights on Wednesday, August 23rd from 5:30 to 8pm Facebook event page: https://www.facebook.com/events/2029809347045021/
Proposed Changes Affecting Local Businesses
On September 19, 2017, the City Council will consider adopting a revised Alameda Municipal Code section 4-4 re: disposable foodware. The revised ordinance would require food vendors a) to provide straws to customers only upon the customer’s request, and b) to use reusable, recyclable, or compostable to-go food ware. This item’s legislative history can be found here and here.   Alameda food-vendor businesses will receive a mailer from Public Works in August inviting them to provide input on the proposed ordinance changes to the City Council at the September 18 meeting.   WABA is seeking input from members: Would you support or oppose the City of Alameda requiring that food vendors only provide straws to customers upon the customer’s request? Would you support or oppose the City of Alameda requiring that food vendors use to-go food ware that is reusable, recyclable, or compostable? Does your association board have any input to share on the attached ordinance revisions? Contact Liam Garland, Acting Director for Alameda Public Works, at LGarland@alamedaca.gov.
Join Mike's Paddle and Athleta for a Trunk Show
Everyone is invited to stop by Mike's Paddle for an exclusive look at all of Athleta's made for water and sun clothing collection. There will be snacks! If you choose, you can join Athleta Influencer and Mike's Paddle instructor Nicolette Tura for a specialty class on the water from 10am-12pm. If you join the class you will be given a special goody bag and a raffle ticket for a chance to win Athleta's beloved Pacifica 2.0 UPF 50 protected rashguard - Perfect for Paddleboard and being out in the sun! More info: https://www.facebook.com/events/251915411975694
Fundraiser for Planned Parenthood
80's party at The Fireside Lounge, 1453 Webster Street, Alameda Cover $7; Doors open at 8PM